Bridgeway Mailerâ„¢ is a managed software system providing email communications using best practice email delivery and reporting, as well as providing self publishing capability using templates designed within corporate style guidelines.
Bridgeway Mailerâ„¢ allows you to manage a collection of Email Templates. Email campaigns can be edited, tested and then sent to a list directly by authorised staff.
Bridgeway Mailerâ„¢ will allow you to maintain a number of email lists. Email lists will automatically manage all unsubscribe information to ensure compliance with the Australian Privacy Act. Additionally, the system will not send to email addresses that are know to be in a state of 'Hard Bounce'.
The system will automatically provide campaign reports on all activity. Reports will include delivery information, bounce rates, unsubscribe rates and click activity.